Everything You Need to Know
Blend of olive oil (72%), water and caustic soda made with authentic French know-how.
It is absolutely natural. It takes away the bad smell from your clothes.
Composed of salt and chalk. It is a strong natural grease remover. Ash Soda is used to eliminate the most stubborn stains.
For 7–8kg machines (washable from 30°C): Pour the powder directly into the drum, on top of your clothes.
Dissolve the powder in warm water, then gently rub the stain with a sponge before rinsing.
Laundry Powder (30 washes) – Single purchase is made with a fully transparent formula. It contains preservative-free Marseille soap (Origin: France), soda ash, bicarbonate, and percarbonate. Nothing unnecessary. Nothing artificial.
Unlike many conventional liquid detergents, our formula is water-free. As a powder, it contains no water, is lighter to transport, and supports lower transport-related emissions.
Compared to many laundry sheets, which often rely on binding agents and film-forming materials to hold their structure, this powder contains only functional cleaning ingredients (nothing designed to create shape or texture).
Yes. The formula is suitable for babies’ clothing and sensitive skin. It contains no synthetic fragrance and no unnecessary additives.
Pour the recommended amount directly into the drum, on top of your laundry. For best results, avoid using the detergent drawer, as the powder is designed to dissolve directly within the wash cycle.
Yes. Our powder laundry detergent is intentionally fragrance-free. Conventional detergents often rely on synthetic perfumes, which are common skin irritants and create the impression of cleanliness through scent. We believe truly clean laundry does not require artificial fragrance.
For those who prefer a natural scent in their wardrobe, we are developing a complementary product designed for that purpose.
Yes. Dissolve the powder in warm water, gently treat the fabric, then rinse thoroughly.
We do not recommend adding essential oils to your washing machine. Heat reduces their effectiveness and aroma, making their use inefficient.
Yes. Our natural laundry detergent is compatible with “wool” or “silk” washing programs. It is also suitable for gentle hand washing.
No. We generally do not recommend fabric softener. It is often unnecessary and mainly adds artificial fragrance and coating to fabrics.
Because You Care | Ecofriendly laundry powder detergent | Made in UAE 57 Google reviewsPosted on Asmaa LahlouTrustindex verifies that the original source of the review is Google. I’ve been using Because You Care laundry products since I arrived to the UAE and I’m a happy customer. This is one of the “low-tox” brands I trust and happily use as there is no fragrance, preservative, enzyme added. So basically free from endocrine disrupters and harsh chemicals that can harm the skin.Posted on Sophie AnchanTrustindex verifies that the original source of the review is Google. I made the switch to Because you Care about 2 years agao and never regretted it: it washes perfectly and I am happy to have one less toxic product around my family! It also helped a lot with my daughter exzema.Posted on Rodolphe DuffourTrustindex verifies that the original source of the review is Google. From a curious click on Instagram to a loyal subscriber! BYC offers amazing non-toxic laundry products with top service. Massive upgrade from chemical-heavy brands, and the bonus is that I don't even spend more money on it. A total win-win.Posted on Julie LeblicTrustindex verifies that the original source of the review is Google. Great product, as efficient as industrial detergents, but without all the nasties!Posted on Marion GiraultTrustindex verifies that the original source of the review is Google. I have been using this eco-friendly laundry for the last 2 years and I am very happy with it!! Strongly recommending it :)Posted on Mindful MoKaTrustindex verifies that the original source of the review is Google. I think they need to add a hit natural lavender essence oilPosted on Laure ChaoTrustindex verifies that the original source of the review is Google. I’ve been using Because you care powder for more than a year for my family laundry. I’m very happy with the product: - I am confident that I take care of my family’s health by choosing a laundry powder that has the least possible chemicals for a good effect on stains and that is delicate on fabrics - I reduce as well the amount of unnecessary surfactants, optical brighteners, enzymes etc that are drained in the sewage water and I reduce the unnecessary plastic packaging for a greener planet - I promote small local businesses in the UAE - I bring a smile on the business owner’s face, as she delivers an impeccable customer service on WhatsApp or email. What else could I ask more from a laundry powder?