At the heart of Because You Care is me, Olivia—a young woman passionate about enhancing well-being for society and the planet.
My journey began when I sought to find more meaning in my daily work. I decided to leave my position as an insurance salesperson and embark on an entrepreneurial journey with a project that would have a positive impact on society.
I wanted to respond to a growing need in the UAE for solutions that care for the planet and, of course, the health of our loved ones, through a product we use daily: laundry detergent.
Today, I invest all my energy into raising awareness about the changes we can make in our daily lives to better protect our planet, particularly in the UAE.
with because you care, your requirement for a safe and natural washing detergent is finally met! care for the skin and respect of the environment! on top of it, you support a local and sustainability driven start-up.
Key Benefits
Sustainability Award
“I am delighted to have won this award, which is the result of a lot of effort and time spent on providing an eco-conscious alternative in the market. It’s also encouraging for further product development.”
Olivia
Transparency
Marseille Soap
Made according to an authentic soap. It is a unique blend of olive oil (72%), water and caustic soda made with an authentic French know-how.
Bicarbonate
Bicarbonate comes from the evaporation of salted lacs. It is absolutely natural. It takes away the bad smell from your clothes.
Washing Soda
Washing Soda exists in natural form composed of salt and chalk. It is a strong natural grease remover. Ash Soda is used to eliminate the most stubborn stains.
Press
Because You Care Wins Sustainability Middle East Lifestyle Product of the Year Award
March 11th, 2023
